Five tools worth comparing if you sell AI search, GEO or visibility work to clients. The useful differences are client operations, source data, reporting and how easily findings turn into deliverables.
Sources checked September 14, 2026. Published by Aiso.
Short answer
Choose Aiso when the service starts with real AI demand and needs to end in client-ready actions. Peec is strong for multi-client reporting and unlimited seats. Scrunch fits API-first or white-label delivery. OtterlyAI is a lighter agency monitoring option. Profound makes more sense for enterprise-heavy accounts.
Disclosure
Aiso publishes this page and is one of the products compared. This is not presented as an independent review or a scored ranking. We use current public product pages, state what each tool appears best suited to, and include a limitation for every option.
Comparison
| Tool | Best for | Standout | Watch for |
|---|---|---|---|
| Aiso | Agencies that want client strategy to start from real AI conversations, then move into visibility analysis and client-ready actions. | Real prompt discovery, fan-out research, mention and citation tracking, plus reporting and approval workflows for work across brands. | If your main requirement is a white-label software layer or a mature agency partner program, compare the specialist agency packages below. |
| Peec AI | Agencies that want isolated client workspaces, unlimited seats and recurring branded reporting from one account. | Peec describes pitch projects, daily tracking, client workspaces, Looker Studio dashboards, CSV, API and MCP reporting for agencies. | Its core monitoring starts from a configured prompt set, so agencies should still validate that the prompts reflect real buyer demand. |
| Scrunch | Agencies that need API-first delivery, multi-client workspaces, prospecting environments or white-label outputs. | Scrunch positions its agency product around headless/API use, prospecting environments, multi-client management and access controls. | The platform covers more technical and operational surface area than a lightweight tracker, which can be more than a small agency needs. |
| OtterlyAI | Smaller agencies that want straightforward AI visibility monitoring, multiple client workspaces and branded reporting. | Its 2026 Agency Partner Program lists unlimited workspaces and branded reporting on Standard and Premium partner plans. | The agency workflow is lighter than products built around full delivery operations, custom data pipelines or enterprise governance. |
| Profound | Agencies serving large enterprise accounts that need deeper answer-engine analytics and structured performance reporting. | Answer Engine Insights covers visibility, citations, sentiment, share of voice and positioning from daily prompt-driven analysis. | It is a heavier enterprise analytics choice than most boutique agencies need for a first AI visibility offer. |
Method
Best fit: Agencies that want client strategy to start from real AI conversations, then move into visibility analysis and client-ready actions.
Why consider it: Real prompt discovery, fan-out research, mention and citation tracking, plus reporting and approval workflows for work across brands.
Tradeoff: If your main requirement is a white-label software layer or a mature agency partner program, compare the specialist agency packages below.
Best fit: Agencies that want isolated client workspaces, unlimited seats and recurring branded reporting from one account.
Why consider it: Peec describes pitch projects, daily tracking, client workspaces, Looker Studio dashboards, CSV, API and MCP reporting for agencies.
Tradeoff: Its core monitoring starts from a configured prompt set, so agencies should still validate that the prompts reflect real buyer demand.
Best fit: Agencies that need API-first delivery, multi-client workspaces, prospecting environments or white-label outputs.
Why consider it: Scrunch positions its agency product around headless/API use, prospecting environments, multi-client management and access controls.
Tradeoff: The platform covers more technical and operational surface area than a lightweight tracker, which can be more than a small agency needs.
Best fit: Smaller agencies that want straightforward AI visibility monitoring, multiple client workspaces and branded reporting.
Why consider it: Its 2026 Agency Partner Program lists unlimited workspaces and branded reporting on Standard and Premium partner plans.
Tradeoff: The agency workflow is lighter than products built around full delivery operations, custom data pipelines or enterprise governance.
Best fit: Agencies serving large enterprise accounts that need deeper answer-engine analytics and structured performance reporting.
Why consider it: Answer Engine Insights covers visibility, citations, sentiment, share of voice and positioning from daily prompt-driven analysis.
Tradeoff: It is a heavier enterprise analytics choice than most boutique agencies need for a first AI visibility offer.
Start with how the agency actually delivers work. Check whether the product supports separate client projects, competitor tracking, source and citation analysis, exports or client dashboards, and a repeatable way to turn findings into work. Also check where the prompt set comes from.
Scrunch is the clearest fit in this group when API-first and white-label delivery are central requirements. Peec also has strong agency reporting and client workspace features. Aiso is better suited when the differentiator is real-prompt research plus hands-on strategy and deliverables.
OtterlyAI is a lighter monitoring option, while Peec has an agency-specific operating model. Aiso is a good fit when the service needs discovery from real AI conversations rather than only monitoring a preselected prompt list.
A dashboard can be precise about the prompts it tracks and still miss what buyers actually ask. Agencies should separate real demand discovery from repeated monitoring of a selected prompt set, then use both where appropriate.
Aiso lets you start from real AI conversations, inspect the searches behind them, and then measure whether your brand is mentioned, recommended or cited.