Resources

AI Search Optimization
insights

Research, guides, and practical playbooks for understanding how brands appear in ChatGPT, Gemini, Claude, and other AI answer engines.

Guides

How to Measure Brand Visibility in ChatGPT: A Complete Guide for 2026

A step-by-step framework to measure how often your brand appears in AI answers, benchmark against competitors, and track visibility over time.

12 min read
Research

LLM Ranking Factors: What Actually Determines Whether AI Recommends Your Brand

We analyzed millions of AI answers to uncover the top factors influencing brand recommendations across ChatGPT, Gemini, and Claude.

10 min read
Fan-Outs

How to Find ChatGPT's Hidden Fan-Out Queries

Discover the exact follow-up questions AI asks behind the scenes — and how to use them to gain more visibility.

8 min read
Fan-Outs

ChatGPT and Gemini Query Fan-Out: A Comparative Analysis

We compare how leading AI models expand user queries — and what that means for your content strategy.

9 min read
Guides

Should Marketers Publish YouTube Videos to Teach ChatGPT About Them?

We analyzed how YouTube content influences AI answers — and when it actually helps your brand get mentioned.

7 min read
Research

How Much ChatGPT Traffic Should Brands Expect?

Benchmarks from 500+ brands across industries on AI referral traffic, conversions, and growth potential.

9 min read
Case Studies

How We Get Customers From ChatGPT and Gemini Every Month

The exact step-by-step playbook for getting customers from ChatGPT and Gemini — absolutely free.

12 min read